Lately, I’ve been listening to business podcasts like an addict. We recently took a road trip from Denver to Idaho, then west to Oregon, and then northeast to Montana before returning home. It was amazing, and, as you can imagine,  we also had some time in the car. Christian and I have a rule that
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We all know how important blogging is, but sometimes it’s really hard to come up with fresh content and ideas (insert my husband coming home to find me drooling on myself while whining that I didn’t get anything done allllll day). I find it helps to have blogging brain storming sessions once every month or
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Instagram has been called a “world of potential opportunities”, “a great creative and professional avenue for photographers”  and even “one of the most powerful tools these days to promote your photography business.” With it’s millions and millions of users, it’s pretty safe to assume your ideal client is on there, somewhere. The question is, how
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So you’re trying to build your portfolio, and you’ve been told not to discount your work, but you’re not sure how else to go about doing it? This article is for you. The good news is, you’re on the right track. Because, while there are exceptions to every rule, most photographers who discount their work
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In the last decade social media has taken off, so it’s not really surprising that photographers are using these social media accounts to network and grow. But with dozens of options, how do you know which ones to use? Well, because thousands of photographers are already using social media, and they’re talking about what works
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We all want more clients right? And if we don’t, it’s probably time to raise our prices, but that’s a rant for another time. One of the ways to get more clients is by increasing your web traffic. It’s simple math, really. The more clients who go to your website, the more likely your ideal client
One of the best things a photographer can do for their business is to invest in continuing education. That means reading books, attending photography workshops and taking classes to improve their skills. I know, I know, who has time for that? But you need it, so make time. Photography is a profession that is always
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So you want to be a wedding photographer. It seems like a luxurious career, right? You spend your days creating amazing art that people will treasure for a lifetime and the money just keeps rolling in. Or… not… even… close. Sure, for some photographers, that’s how it goes. But for the rest of us, not